Although we don't have enough time to cover chapter 14 in our class I thought it was a very unique chapter that I wanted to do my final blog on of the year. This whole chapter is about influencer marketing in the realm of social media. Many people know what an influencer is. The main definition of an influencer is someone who carries influence within a certain business or brand they use their platform to get their message across to help the business. When I think of the word influencer I think of the platform of TikTok. There are so many content creators on TikTok that are considered influencers. Many of these influencers post videos about products that they use to help that specific business. These influencers are then paid for their services. The actual concept of influencer marketing is using these influencers to promote a brand message and help build your brand. Athletes were the main first form of influencers. There are many factors that make up a good influencer. Some of these are reach, credibility, authenticity, activity, and engagement. Based on how many followers you have resulted in how efficient of influencer you are. Influencers also help themselves as other business while they promote their product. These influencers also get exposure, awareness, and credibility. In conclusion, influencer marketing doesn't just help the business, it also helps the influencer themselves.
Right about this time in the semester I really fellow students and I really start to get warn out of school. Schoolwork right around this time always heats up. Many of my classes are holding exams this week which puts on added stress with all of my other activities going on. What I really want and what my of my classmates want to come sooner is Thanksgiving Break. I know I am ready for it. Every day I wake up I am exhausted because I was up late doing homework the night before. I am also on football so the time where I could be doing homework and catching up on some sleep, I am at football and devote my time to that. Even though many students are not in athletics I can tell many of them are mentally drained. Many students are starting to not give sufficient effort to homework or exams anymore because they are just tired of it. I know I fall right into that category. These are a couple reasons why I am ready for Thanksgiving break. Having the opportunity to go home for a week and b...
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